The company issued a denial regarding information about a possible business relocation. According to brand representatives, opening new facilities abroad is part of an international expansion strategy, rather than an abandonment of production in Kyrgyzstan.
Reason for concern and plans in Kazakhstan
The official response was prompted by media publications, specifically in Forbes Kazakhstan. According to the publication, there are plans to launch a production site in Almaty that will allow for an expanded assortment of ready-to-eat meals, savory pastries, and confectionery products.
As Olesya Kushchenkova, the company's Marketing Director in the Republic of Kazakhstan, reported, part of the assortment in high demand in Kazakhstan, including festive cakes, will be produced at the new location. Furthermore, products from Almaty are also planned for supply to Kyrgyzstan.
WE ARE NOT RELOCATING production from Kyrgyzstan to other countries; instead, we are expanding our production capabilities and developing our business on an international level. For us, this is a natural continuation of the journey that began 35 years ago in Kyrgyzstan.
Context
Rumors of production relocation sparked discussion on social media and among citizens of Kyrgyzstan due to fears regarding potential job losses. KULIKOV Confectionery House is a major manufacturer whose operations in Kyrgyzstan began 35 years ago.
